Why do we have to make a video with star ratings and reviews?

The most effective way of advertisements is to aim for customer engagements. Then, what is the most effective way for customer engagement? According to Nielsen, many customers tend to check out online reviews before buying any products.

As the research suggests, customers are highly influenced by experience from others. Thus online reviews that are written by actual users of the product can help bring the trust to the product from consumers. Also, having star ratings at the side can bring positive images to the product. Also, customers’ views can help find unique points to use for the product’s advertisement.

What is Star Ratings & Review?

Simply, this design trick is all about having product reviews and star ratings on video designs. The maximum of five stars can be rated. Also, reviews include positive aspects of the product, its features, and give star ratings in accordance with how much the user is satisfied.

Which industries need this design skill? 

This design can be used in various industries, especially in e-commerce and travel. Many e-commerce industries are interested in this method, especially in cosmetics and food.
For travel, this design can be used for reviews of guided tours, or videos showing how satisfied the customers were after using a hotel or an airline.
Also, this design is effective in promoting restaurants. Video ads made using this design will easily draw the attention of customers when there is a new menu or when promoting seasonal menus without much effort.

How to make a template with star ratings & reviews

When you put in a number between 0 to 5 on the text box of the sample AE project will alter how many stars are filled out of 5. Since the effect is applied to the whole image as a matte layer instead of giving effects on each star, you have to be careful when applying animation to the stars not to make them out of bounds from the layer.

Examples

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