What is this Seasonal?
Summer break season is coming, and it is now the time to let go of your daily routines. We believe businesses with great insights would look forward to this peak-season. In fact, most businesses prepare their various events and new collections at this very period. Help these businesses draw attention from future customers through videos of your design.
The objective of the Design
Many businesses prepare their seasonal marketing through promotional videos informing their upcoming sales and events. Create your videos in accordance with their aim. Plus, it is important to grasp the main target customers beforehand.
The summer season mainly focuses on products related to outdoor activities. Brands related to camping gears or beachwear will aggressively promote their products, and travel agencies and hotels would also prepare their special summer promotions. Try creating videos for industries targeted to special customers of the season.
The summer does not end so easy, as off-season products wrap up the season. Try highlighting keyword phrases such as “off-season” or “the final sales.” Moreover, try creating videos for products for upcoming semester targeting students and their parents, like stationery and groceries.
Last but not least, videos must be ready ASAP, for seasonal marketing plans are usually scheduled a few weeks before the actual season – so your videos must also be ready a few weeks before!
Design tips
Make your videos look exciting and alive with materials containing oceans, palm trees and things related to water. It would look great if keywords such as “Summer” is included in the video – never forget to highlight the most important word “SALE,” too! The templates below are some of the summer-season designs that are currently being carried out in 2019. You can also refer to these images and create your own unique designs.
Tone and Manner
We recommend blue and green hues, as blue usually reminds the ocean and green offers freshness. A combination of bright colors instead of achromatic colors will grasp the future customers’ sights.
Summer Season could be the last event that rounds up the first half of 2019. Now, with the tips we have just introduced, help businesses make a big success!
This post is also available in: 한국어 (Korean)
